IKEA Al-Futtaim IKEA

The IKEA Cramped up Headlines

Agency: GMASCO Marketing Communications


Challenge: strictly showing IKEA products and prices, while making it a demo on space saving solutions

Idea: Use IKEA's smart copy device by creating headline to visually do the trick.

This professional campaign titled 'The IKEA Cramped up Headlines' was published in United Arab Emirates in January, 2018. It was created for the brands: Al-Futtaim IKEA and IKEA, by ad agency: GMASCO Marketing Communications. This Content, Digital, and Print media campaign is related to the House, Garden, Household Products, and Retail Services industries and contains 2 media assets. It was submitted 4 months ago by Content Head & Senior Creative: Cherry Koshy of Al-Futtaim Health.


Associate Creative Director & Senior Copywriter: Cherry Koshy
Senior Art Director: Cesar Bautista
CD: Khalid Radwan
Agency: GMASCO Marketing communications


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