Domino's Pizza

The house of crust

Agency: Geometry Global


Together with Geometry Global, Domino’s Pizza created a simple and functional solution - a pizza box which can be easily transformed into a bird feeder to store the pizza crust leftovers. A Domino’s pizza is ordered every second in Russia and so the company held the key to helping the birds. As well as an eye-catching design, the pizza box has a simple folding mechanism which enables customers to hook it to a tree.

This professional campaign titled 'The house of crust' was published in Russia in May, 2016. It was created for the brand: Domino's Pizza, by ad agency: Geometry Global. This Direct medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 7 years ago.


Advertising Agency: Geometry Global Moscow, Russia
Chief Executive Officer: Lau Geckler
Chief Creative Officer: Howard Smiedt
Executive Creative Director: Oleg Tumanov
Head of Art: Anastasia Bukhonkina
Creative Director: Dmitry Evstropov
Account Directors: Anna Gusakova, Irina Makarova
Senior Art Director: Andrey Mousin
Copywriter: Artem Borovik
Producer: Nikita Divaeev
3D Designer: Vladimir Blagiy
Senior Account Managers: Alexey Kostenko
, Elizaveta Smirnova, Mikhail Bulgakov
Illustrator: Alexandra Istratova
Traffic Director: Anna Pelipas
Digital Art Director: Tatiana Kuhl
Illustrator: Evdokiya Gasumyan
: Ulia Kuznetsova
Art Director
: Vitaliy Bagov
Stage Director: Alena Koukushkina


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.