Description
Client: Subway Footlong Cookie
Insight: People wish things lasted longer.
Big Idea: Now that we made the cookie footlong, why not make everything else footlong.
Executions: Pop-up museum displaying footlong items, Subway Rewards App feature, Instagram carousel post, outdoor ad.
This student campaign titled 'The Footlong Craze' was published on December 16, 2024. It was created for the brand: Subway, by ad school: S.I. Newhouse School of Public Communications. This Digital, Experiential, and OOH Outdoor media campaign contains 10 media assets. It was submitted 12 months ago by Student Art Director: Ally Pierro of S.I. Newhouse School of Public Communications, Syracuse Univeristy.
Credits
Advertising Agency (School): S.I. Newhouse School of Public Communications, Syracuse University
Art Director: Ally Pierro
Art Director: Sebastian Lopez
