ADVERTISING

We The Brave

The Brave Float

Agency: FoxP2

Description

We The Brave is a new sexual health initiative aimed at men who have sex with men. We needed to stand out at Africa’s biggest LGBT event, Cape Town Pride. So we came out in all our glory with a tweet-activated float designed for maximum exposure.

This professional campaign titled 'The Brave Float' was published in South Africa in March, 2016. It was created for the brand: We The Brave, by ad agency: FoxP2. This Ambient medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 6 years ago.

Credits

Advertising Agency: FoxP2, Cape Town, South Africa
Executive Creative Director: Justin Gomes
Creative Director: Michael Lees-Rolfe
Senior Art Director: Ryan Barkhuizen
Senior Copywriter: Alex Goldberg
Agency Producers: Katherine Tripp, Josh Michael
Assistant Producers: Bob van der Meer, Georgi Carstens
Agency Editor: Aviwe Apleni
Account Team: Kaylin Mendes, Nomfundo Dukada
Digital: Made

ADVERTISING

iStock Essentials

Medium shot of exhausted woman k...

Artist: KAMPUS

iStock Signature

Mature man contemplating at home

Artist: FG Trade

iStock Signature

Freefall jumpers soar above Swis...

Artist: AscentXmedia

iStock Essentials

The child moves on ropes high in...

Artist: StockSeller_ukr

iStock Signature

POV Woman excited in her first s...

Artist: simonkr

iStock Essentials

Cliff Jumping at Sunset

Artist: MakanaCreative

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.