A campaign that celebrates the beauty in getting hurt. Band-Aid has always been designed to cover up our injuries. Instead, Band-Aid wants us to show off our scars and share our stories.
This student campaign titled 'The Art Of Getting Hurt' was published in United States in September, 2021. It was created for the brand: Band Aid, by ad school: Miami Ad School. This Integrated medium campaign is related to the Health industry and contains 9 media assets. It was submitted over 1 year ago by Art Director: Vic of Miami Ad School.
Advertising Agency: Miami Ad School, New York, United States of America
Art Director: Victoria Parizzotto
Copywriter: Molly Baraff