The Art of Getting Dressed

Agency: YARD NYC


J.Crew has launched its Spring ‘22 campaign, “The Art of Getting Dressed,” which marks the first creative re-introduction of J.Crew’s elevated and modern classics to the American consumer under a new strategic platform and creative vision, to inspire a creative life.
Created by YARD NYC, this campaign honors the brand’s heritage, deeply rooted in creativity, self-expression, artistry, and references the original cultural relevance and confidence that made J.Crew J.Crew.
As J.Crew is building on its heritage as one of America’s most loved brands, this campaign will usher in a new era for J.Crew, in which everyone is welcome to be creative, communicating the brand’s core belief that getting dressed is a creative and inclusive pursuit, and that your personal style is your own to curate, create and innovate.

This professional campaign titled 'The Art of Getting Dressed' was published in United States in February, 2022. It was created for the brand: J.Crew, by ad agency: YARD NYC. This Integrated medium campaign is related to the Fashion industry and contains 2 media assets. It was submitted about 2 years ago.


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