Description
Marico Limited’s hair nourishment brand, Parachute Advansed Gold, launched a digital campaign, this Onam, honouring the unparalleled spirit of nurses across the country. The #ThankYouNurses campaign, led by a digital film, salutes the brave warriors and provides a platform for all Indians celebrating Onam to come forward and express their gratitude for the nurses through their Pookalams, a popular floor decoration with flowers which is an integral part of Onam celebrations.
This professional campaign titled '#ThankYouNurses' was published in India in August, 2020. It was created for the brand: Parachute Advansed Gold, by ad agency: VMLY&R. This Film medium campaign is related to the Beauty and Public Interest industries and contains 1 media asset. It was submitted over 4 years ago by Director: Mariam of BWC.
Credits
Advertising Agency: VMLY&R India, Mumbai, India
