Death Valley is a mockumentary TV show following a police force as they brutally deal with undead perpetrators – zombies,
werewolves and vampires. Instead of advertising the show directly, we invited people to “dislike” brutal violence towards undead species.
This professional campaign titled 'Terror, Repression, Genocide' was published in Serbia in March, 2012. It was created for the brand: MTV, by ad agency: McCann. This Print medium campaign is related to the Media industry and contains 3 media assets. It was submitted almost 11 years ago.
Advertising Agency: McCann Erickson, Belgrade, Serbia
Creative Directors: Vladimir Cosic, Jana Savic Rastovac
Art Director: Nenad Dodic
Copywriter: Bojan Babic
Account Manager: Milos Stankovic