ADVERTISING

MTV

Terror, Repression, Genocide

Agency: McCann

Description

Death Valley is a mockumentary TV show following a police force as they brutally deal with undead perpetrators – zombies,
werewolves and vampires. Instead of advertising the show directly, we invited people to “dislike” brutal violence towards undead species.

This professional campaign titled 'Terror, Repression, Genocide' was published in Serbia in March, 2012. It was created for the brand: MTV, by ad agency: McCann. This Print medium campaign is related to the Media industry and contains 3 media assets. It was submitted over 10 years ago.

Credits

Advertising Agency: McCann Erickson, Belgrade, Serbia
Creative Directors: Vladimir Cosic, Jana Savic Rastovac
Art Director: Nenad Dodic
Copywriter: Bojan Babic
Account Manager: Milos Stankovic

ADVERTISING

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