Description
There’s a whole quiver of pseudo-scientific arguments people pull out to defend driving while impaired by marijuana. “It heightens my senses.” “Helps me focus.” “It’s way safer than driving drunk.” Arbitrary statements like these are easier to accept, and impossible to condemn, in the context of casual conversation. But they’re exposed for what they are when dragged into the harsh light of serious consequences. This campaign for the Ad Council supports their long-running Drug-Impaired Driving Prevention campaign.
This professional campaign titled 'Tell That to Them' was published in United States in November, 2025. It was created for the brand: Ad Council, by ad agency: Standard Practice. This 360° medium campaign is related to the Public Interest industry and contains 2 media assets. It was submitted 24 days ago by Creative Director | Writer: Steve Dolan of Standard Practice.
Credits
Agency: Standard Practice
CD/Art Director: Nate Bruning
CD/Copywriter: Steve Dolan
CD/Art Director: Matt Alexander
CD/Copywriter: Myles Rigg
Account Director: Renae Newman
Head of Strategy: Dave Schiff
Head of Production: Andrew Campbell
Production Company: Spark & Riot
Director: Jan Švejkar
Director of Photography: Rick Diaz
Executive Producer: Summer Griffiths
Executive Producer: Ana de Diego
Line Producer: Nicole Acacio
Editing House: CARTEL Editing & Post-Production
Editor: Matt Laroche
Casting Director: Hunter McHugh, CSA
