Campaign produced in celebration of Hopi Hari Park's reopening, one of the largest amusment parks in Latin America.
The concept seeks to work the fun itself, based on the funniest and most innocent period of life, the childhood, when the only concern is to live funny times, also appealing to the affective memory that the people have with the brand.
This student campaign titled 'Take you Back to Childhood' was published in Brazil in October, 2017. It was created for the brand: Hopi Hari Theme Park, by ad school: Faculdade São Luís. This Print medium campaign is related to the Recreation, Leisure industry and contains 1 media asset. It was submitted over 5 years ago.
Advertising School: Faculdade São Luís, Brazil
Art Director: Vitor Hugo Amorim da Costa
Copywriter: Ana Carolina Santos