ADVERTISING

Hero

Get Closer on a Duet

Agency: JWT

Description

Concept was pitched for Hero Motocorp Nepal. Scooters in general are perceived to be a ride of choice for girls. We wanted to pitch the scooter for both boys and girls. The story is about a brother who at first is not so willing to give riding lessons to his bubbly little sister but instantly changes his mind as soon as he sees the scooter. They go on an irreverent journey together showcasing the various salient features of the scooter along the way. The background song is about the undulating and often unforgiving terrains and roads in Nepal and why Hero Duet is the most suitable scooter for every ups and downs while on the road.

This professional campaign titled 'Get Closer on a Duet' was published in Nepal in July, 2018. It was created for the brand: Hero, by ad agency: JWT. This Film medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted almost 4 years ago.

Credits

Advertising Agency: JWT Thompson Nepal, Kathmandu, Nepal
Account Director: Anil K Banskota
Account Manager: Bisham Ghimire
Creatives: Manohar Rai, Shreya Lohumi, Sanjeev Maharjan, Ankita Sanghai

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