Description
Putting honey on fried chicken is a true tradition in Colombia and Frisby take it to the next level with the new Spicy Honey. And in order to enforce this new product: Spicy Honey by Frisby, we create a campaign were the stars are the bees themselves but with an edge, with attitude, and little bit savage turn. The punk bees band have been born!
This professional campaign titled 'Sweet but...' was published in Colombia in October, 2025. It was created for the brand: Frisby, by ad agency: Resistencia. This Digital, OOH Outdoor, and Print media campaign is related to the Food industry and contains 2 media assets. It was submitted about 1 month ago by CCO: armando rico of Resitencia.
Credits
Advertising Agency: Resistencia
Client: Frisby BIC
Client Supervisors: Mauricio Hurtado, Camilo Illera
Production Company: Salvacion, ISM, Resistencia
Art Director: David Arzayus
Copywriter: Armando Rico, Sebastian Ayala
Creative Director: Sebastian Ayala, Armando Rico
Graphic Design: Jorge Angarita