Yadein rahe zinda… / Memories remain alive…
Ek Titli Ki Udaan / The flight of a butterfly
Maati Maange Dular / The soil yearns for love
Kahaani Ek Asli Jazbe Ki / The Story of Real Passion
Ek Atoot Bandhan / An Unbreakable Bond
Description
Eicher Tractors (TAFE) wanted to create 5 films to be shown at their BTL events happening in many developing and remote villages and cities across India, and on the brand’s digital platforms.
What makes a farmer happy? What's most precious to them? What are their dreams made of? We pondered upon these questions and understood that nothing but the soil makes a farmer happy, that the harshest heat cannot kill a farmer's passion, and that their relationship with the earth is unbreakable. And from these seeds of realization, our stories bloomed.
This professional campaign titled 'Stories from the fields ' was published in India in December, 2021. It was created for the brand: Eicher, by ad agency: Blue Buddha. This Content, Digital, and Film media campaign is related to the Automotive, Industrial, and Other industries and contains 5 media assets. It was submitted over 1 year ago.
Credits
Creative Agency: Blue Buddha Creative
Chief Creative Office: Sanchayan
Creative Content Team: Sanchayan, Trishla, Jishnu
Client Servicing: Murli Menon
Production House: Story Minds
Director: Sanchayan
