Description
Created as a conceptual tribute to The Lotus Flower’s 10th anniversary, this ad symbolically visualizes resilience and recovery. Each embroidery represents the journey of displaced women who rebuild their lives stitch by stitch. Minimalistic and calm in tone, the work celebrates strength, not sorrow - a reflection of The Lotus Flower’s mission to help women and girls feel whole again.
This student campaign titled 'Stitch by Stitch' was published in Croatia in October, 2025. It was created for the brand: The Lotus Flower, by ad school: Inkubator ideja. This Design and Print media campaign is related to the Public Interest industry and contains 3 media assets. It was submitted about 1 month ago.
Credits
Advertising Agency: Inkubator ideja (Independent), Zagreb, Croatia
Creative Director: Antonio Tepić
Copywriter: Antonio Tepić
Art Director: Antonio Tepić
Designer: Antonio Tepić