Steamin' Since 1932
Krystal "Steamin' Since 1932"
Description
Krystal, the original quick-service restaurant chain in the South, debuts a new spot that reminds burger lovers that “it’s cool to be square” – a reference to the chain’s classic square-shaped sliders. The nostalgic ad, “Steamin’ Since 1932,” conceived and produced by TigerLily in collaboration with Krystal and StudioNow, is part of an evergreen brand campaign celebrating Krystal’s generational love for over 90 years. The campaign will run on linear and broadcast TV, CTV, digital, and social.
This professional campaign titled 'Steamin' Since 1932' was published in United States in October, 2024. It was created for the brand: Krystal, . This Digital, Film, and Integrated media campaign is related to the Food industry and contains 8 media assets. It was submitted about 1 month ago by Michele Kumar of Priya PR, Inc..
Credits
Client: Krystal Restaurants
Sr. Director of Marketing: Kaitlin Stoehr
Director of Creative Services: Abby Thomas
Brand Marketing Manager: Rachel Ziner
Food Styling: Vanessa Parker and Lauren Gildea
Creative + Production Studio: TigerLily, Florida, USA
CEO + Founder: Brenda Kolb
CCO + Principal: Andrew Fallon
CDO + Principal: Varick Rosete
SVP of Production: Gina Fallon
Producer: StudioNow
Director of Photography/Still Photography: Nick Lorini
Editor: Cavan Faucett, Forager
Animation: Ben Windsor, TigerLily
Original Music: Josh Cobb, Rockbot