"Stealing" Time

Agencies: Publicis Groupe Israel Leo Burnett Israel


Wolt has decided to expand its offerings to retail deliveries – supermarkets, grocery stores, pharmacy stores and more.

Wolt is an international delivery brand from Finland that operates in many large European cities but specifically, is the largest and most popular delivery brand in Israel.

To introduce this new offering to Wolt's consumers, their advertising agency, Leo Barnett, released a series of films that highlight a core desire of human (and especially, Israeli) nature – “stealing” time.

We all occasionally try to “steal” a minute here and “steal” a minute there in our shopping experience- utilizing special methods and encountering different challenges when doing so.

In the films, Wolt parodies the way customers “steal” time and emphasizes the humor in the tricks we use to do so. And then tells them: When you really want to “steal” time, shop at Wolt.

This professional campaign titled '"Stealing" Time' was published in Israel in December, 2022. It was created for the brand: Wolt, by ad agencies: Leo Burnett Israel and Publicis Groupe Israel. This Film medium campaign is related to the Retail Services industry and contains 2 media assets. It was submitted over 1 year ago.


CEO: Imi Iron
CCO & Deputy CEO: Idan Levy
Creative Director: Hatzosh Yeshurun
Copywriters: Ahiya Darshan and Assaf Tamir
Art Director: Meital Miller
VP Clients: Shai Barwanstein
Budgetary: Amir Raz
Writer: Tom Eshel and Assaf Fish
Strategy: Shimi Greenfeld
Production management: Meni Zarchia and Guy Yefet
Studio Manager: Sagi Wallenstein
Directors: Buenhamza – Gilad Abnett and Stav Nahum
Production Company: Carmi & Cohen


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