Spoken Like a Local
Schools: S.I. Newhouse School of Public Communication • Syracuse University
Description
A campaign exploring how to build a distinct, character-driven brand voice for Cape Cod Chips by leaning into the humor, attitude, and personality of real Cape locals.
This student campaign titled 'Spoken Like a Local' was published in United States in December, 2025. It was created for the brand: Cape Cod Chips, by ad schools: S.I. Newhouse School of Public Communication and Syracuse University. This Print medium campaign is related to the Food industry and contains 3 media assets. It was submitted 1 day ago.
Credits
School: Syracuse University S.I. Newhouse School of Public Communications
Art Director: Revati Mahurkar
Copywriter: Remy Bailard
Professor: Stephen Lundberg
