Hohm Energy

Solar, Baby!

Agency: Retroviral


There's no place like Hohm for 25,000 South Africans, as 2023 load-shedding (rolling blackouts) tally officially surpasses entire prior calendar year's downtime!

Hohm Energy offers country's first fintech solar marketplace solution to counter the impact of 'rolling blackouts', drops viral video; a humorous but hard hitting video campaign to encourage consumers to take control of their power(less) situation; South Africa's most dire year of load-shedding, in history

This professional campaign titled 'Solar, Baby!' was published in South Africa in May, 2023. It was created for the brand: Hohm Energy, by ad agency: Retroviral. This Content, Digital, and Film media campaign is related to the Electronics, Technology and Public Utility industries and contains 1 media asset. It was submitted 5 months ago by CCO: Mike Sharman of Retroviral.


Agency: Retroviral, Johannesburg, South Africa
Production: Panther Punch
CCO: Mike Sharman
MD: Pippa Misplon
CD: Ndumiso Nyoni
AM: Kayli Botha
Producer: Bryony Webster
Director: Oliver Booth
Writers: Mike Sharman, Oliver Booth, Glen Biderman-Pam


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