A “Smash-o-Meter” was installed in Shopping Malls to measure the strength of its users.

This professional campaign titled 'Smash-o-meter' was published on July 01, 2007. This Ambient medium campaign is related to the Media industry and contains 1 media asset. It was submitted over 16 years ago.


Advertising Agency: MPM Propaganda, São Paulo, Brazil
Creative Directors: Aaron Sutton, Jorge Iervolino
Art Director: Guilherme Somensato
Copywriter: José Arnaldo Suaid
Account Managers: Marcelo Passos, Gisele Pansera, Daniel Amorim
Media: Daniel Chalfon, Eduardo Lellis, Priscila Carmona, Bruno Ortega
Production: Anelito Nóbrega, Aroldo Correa



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