Description
Audi incorporates in the new Audi Q5 these driving assistance technologies: Audi active lane assist, Audi side assist and Audi adaptive cruise control. These systems make this Audi SUV a leader in the safety and comfort arena. Each of those driving assistance technologies give shape to the claim of the launching campaign of the new model: "You'll never drive alone".
This professional campaign titled 'Side Assist, Lane Assist, Cruise Control' was published in Spain in October, 2012. It was created for the brand: Audi, by ad agency: DDB. This Print medium campaign is related to the Automotive industry and contains 3 media assets. It was submitted about 12 years ago.
Credits
Advertising Agency: DDB, Spain
General Creative Director: José María Roca de Vinyals
Executive Creative Director: Fernando Barbella
Creative Directors: Alejandro Arriagada, Jaume Badia
Art Director: Fernando Alcazar
Copywriter: Xavi Gimeno
Illustrator: Diestro
Photographer: Anke Luckmann
