Shoubra Beloula ( City Branding )
School: MSA University
Poster 1
Poster 2
Poster 3
Poster 4
Theme Board
Billboards
Pictograms and wayfinding system
Website
Website Navigation video
Core Applications
Electives and Givaways
TV Ad.
Description
Shoubra Beloula, Egypt’s hidden jasmine village in Gharbiya Governorate, produces nearly 65% of the world’s jasmine oil used by luxury perfume houses including Dior and Chanel. This city branding project positions the village as the “Jasmine Capital of the World,” promoting global recognition, cultural identity, tourism, and empowering local farmers and workers.
This student campaign titled 'Shoubra Beloula ( City Branding )' was published in Egypt in July, 2026. It was created by ad school: MSA University. This Design medium campaign is related to the Beauty, Education, and Travel and Tourism industries and contains 13 media assets. It was submitted 3 days ago.
Credits
This campaign is introduced by Basmala Walid Abdelmoneam
Student at Modern science and art (MSA) university Faculty of Arts and Design
Graphics and media art department
Unit Supervisors:
Prof.of practice DR Hisham Nagy
AL Amira Sabry - TA Ahmed Ayman
TA Rawan Hamada- TA Mariam Elnabawy
