Shot on eye

School: ADxAD

Shot On Eye (Lenskart)

Shot On Eye (Lenskart)


The best moments are captured not on your high resolution camera, but by your raw and naked eye.

Hence it is extremely important that your vision is crystal clear, quite literally.

The following piece has been created as a Spec Ad concept for an Outdoor advertisement for Lenskart

This student campaign titled 'Shot on eye' was published in India in May, 2022. It was created for the brand: Lenskart, by ad school: ADxAD. This Outdoor medium campaign is related to the Fashion, Other, and Personal Accessories industries and contains 2 media assets. It was submitted over 1 year ago.


Creator: ADxAD
Concept: Aakash Desai
Copywriter: Aakash Desai
Art Director: Devargh Mukherjee


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