Dunnes Stores

Shine Bright

Agency: Chemistry


The new Dunnes Christmas TV ad is a heartwarming tale of how a bunch of plucky children come together to make sure that Santa can’t miss their town. The campaign, which was created by Chemistry and embraces story telling with a big brand feel.

This professional campaign titled 'Shine Bright' was published in Ireland in November, 2018. It was created for the brand: Dunnes Stores, by ad agency: Chemistry. This Film medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted over 5 years ago.


Advertising Agency: Chemistry, Dublin, Ireland
Creative Director: Emmet Wright
Art Director: Hugh O'Connor
Copywriter: Mick Loftus
Agency Producer: Laurie Easterby
Planning Director: Sinead Cosgrove
Client Service Director: Deirdre Gunning
Senior Account Manager: Mags O’Reilly
Film Production: Antidote
Director: Henry Mason
Producer: Andrew Freedman, Grainne Tiernan
Post Production: Screen Scene
Music Composer: Stephen McKeon


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