Shake the world

Agency: MullenLowe Mena

Rani : shake the world


The younger Gen Z target who feel like they’ve got the entire world at their feet. They know that they’ve got their lives ahead of them, and they’ll fight tooth and nail to get to the top of their game.

And with rap being the genre of choice for our target, it seems like the whole idea is tied together brilliantly. by featuring Afroto the rising star from egypt along with Aseel the rebellious saudi star shaking their world together.

This professional campaign titled 'Shake the world' was published in Egypt and Saudi Arabia in September, 2023. It was created for the brand: Rani, by ad agency: MullenLowe Mena. This Film medium campaign is related to the Soft Drinks industry and contains 1 media asset. It was submitted 7 months ago by Director: Ahmed Elkeiy of Freelance.


Advertising Agency : MullenLowe mena, dubai, uae
Production Company: Film pudding
DOP: ahmed beshary
post: Smoke & mirrors bangkok


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