ADVERTISING

Aides

Sexy Fingers

Agency: JWT

Description

URL: http://www.sexyfingers.org
The new AIDES campaign, all about rhythm and technicolor is acting as a decisive argument for an important matter: Rapid HIV testing (results in 20 minutes or less) . Full of colors, energy, and originality, the message is simple: one finger is enough to play, but also to get tested for HIV.

This professional campaign titled 'Sexy Fingers' was published in France in July, 2011. It was created for the brand: Aides, by ad agency: JWT. This Digital medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 11 years ago.

Credits

Advertising Agency: JWT Paris, France
Creative Director: Ghislain de Villoutreys
Art Director: Elodie Matyjasik
Illustrator: Jean-Michel Tixier
TV Production: Charlotte Saint-Paul
Music: Flairs
Production: Frenzy
Website: Anonymous

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