The JFK Presidential Library and Museum

Service & Sacrifice

Agency: Troup


Service and Sacrifice offers personal glimpses of a few of the Americans who served in World War II, including members of the Kennedy family and the untold stories of historically marginalized communities, including people of color and women, and how they relate to today.

This professional campaign titled 'Service & Sacrifice' was published in United States in July, 2023. It was created for the brand: The JFK Presidential Library and Museum, by ad agency: Troup. This Content, Digital, and OOH Outdoor media campaign is related to the Education, Hospitality, Tourism, and Public Interest industries and contains 8 media assets. It was submitted 8 months ago by Chief Creative Officer: Matt Dimmer of Troup.


Agency: Troup, Chicago, IL USA
Matt Dimmer: Founder
David Whaite: Founder
Chris Sadlier: ECD

Production Company: What’s For Lunch Media Evanston, IL, USA
Keith Kristinat: Founder
Lexi Midkiff: Motion Designer

Client: JFK Library & Museum Boston, MA, USA
Alan Price: Director
Valerie Linson: Vice President, Communications & External Affairs
Rachel Flor: Executive Director
Rick King: Head of Marketing

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