ADVERTISING

Mercedes

Sensuality & Sense

Agency: Jung von Matt

Description

URL: http://www.mercedes-benz.com/cls
For the new CLS web special, author Joey Goebel wrote an interactive, personalizable shortstory. The Berlin-based illustrator-duo Drushba Pankow created the visual setting. Over 400 preparatory drawings by the illustration-duo Drushba Pankow, over 300 hours of coloration with paint and brushes, over 100 gigabyte high-resolution scans, over 40 hand-illustrated pagestates digitally dissected into 200 layers and individually animated by hand unify this web special.

This professional campaign titled 'Sensuality & Sense' was published in Germany in November, 2010. It was created for the brand: Mercedes, by ad agency: Jung von Matt. This Digital medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 13 years ago.

Credits

Advertising Agency: Jung von Matt/Alster, Hamburg, Germany
Creative Directors: Thimoteus Wagner, Fabian Frese
Conception / Creative: Robert Ehlers
Art Director: Simon Hiebl
Copywriters: Luca Rescheleit, Niklas Schachtebek
Illustrators: Alexandra Kardinar, Volker Schlecht / Drushba Pankow

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.