The society carves out who a man should be, how a man should react, and what a man should do, thereby pressuring men to live up to the expectations of the society.
Hence, we see men being burdened by these.
This professional campaign titled 'SCRAP THE TEMPLATE' was published in Nigeria in November, 2022. It was created for the brand: La Casera, by ad agency: X3M Ideas. This Digital medium campaign is related to the Soft Drinks industry and contains 3 media assets. It was submitted about 1 year ago by Art Director: Sheu Sodiq of X3m ideas.
Advertising Agency: X3m Ideas, Lagos, Nigeria
Chief Creative Officer: Steve Babaeko
Executive Creative Director: Mike Miller
Creative Director: Anthony Wolve
Deputy Creative Directors: Oladunni Williams, Kelechi Uduma
Head of Art: Samuel Oluwagbemi
Group Heads: Chinwe Onuoha, Lai Pishon-Boboye
Copywriters: Oluwadamilola Ogunlola, Okiki Oyebamiji, Gift Ukwadinamor
Art Directors: Zeloyi Chinye, Moses Afenikhena, Olumide Alabi, Olalekan Adeoye, Lekan Caston Dada, Owolabi Ogunkoya
3D Artist: Adekunle Adekayero
Brand Managers: Blessing Adata Jaja, Daniel Ilogu