ADVERTISING

Rexona

Samples, Leaves

Agency: Lowe

Description

Rexona introduces its new fragrance inspired by delicate perfumes and with the support of outdoor advertising, invites woman attracted to the fragrance expelled by the poster to remove a sample and keep it. Each week, the slips of paper were replaced with new perfumed ones.
Creative Directors: Fernando De Clemente, Sebastián Mir.

This professional campaign titled 'Samples, Leaves' was published in Uruguay in September, 2009. It was created for the brand: Rexona, by ad agency: Lowe. This Outdoor medium campaign is related to the Health industry and contains 2 media assets. It was submitted almost 13 years ago.

Credits

Advertising Agency: Lowe Ginkgo, Montevideo, Uruguay
Art Director: Agustín Acosta
Copywriter: Jorge Gonzalez

ADVERTISING

iStock Essentials

View of downtown Regina, Canada

Artist: hstiver

iStock Signature

Saskatchewan Legislative Buildin...

Artist: chinaface

iStock Signature

Welcome to Regina, welcoming roa...

Artist: Uğur Karamuk

iStock Essentials

View of the Regina, Saskatchewan...

Artist: hstiver

iStock Signature

Time lapse of Refinery Complex

Artist: chinaface

iStock Essentials

Sunset rowing on lake in front o...

Artist: JavaPost

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.