Respect nature, and it will take care of you.
Super Soco - dog pee
Super Soco - shadow
Super Soco - branch
Super Soco - pigeons
Description
Super Soco is an electric motorcycle brand, but we wanted to communicate that in a way beyond just saying “100% electric.”
We created a visual campaign featuring four striking images. Each one illustrates, with a touch of humor, how nature serves as a shield for a Super Soco bike. While other motorcycles are affected by the elements, Super Soco stays untouched—almost as if nature were protecting it in return.
This professional campaign titled 'Respect nature, and it will take care of you.' was published in Nicaragua in February, 2025. It was created for the brands: Active Motors and Super Soco, by ad agency: Publicidad Comercial MullenLowe Nicaragua. This OOH Outdoor and Print media campaign is related to the Automotive industry and contains 4 media assets. It was submitted 2 months ago by CREATIVE DIRECTOR: OSCAR ALEJANDRO MENDOZA of Publicidad Comercial MullenLowe.
Credits
General Manager: Dax Meneses
General Creative Director: Fernando Franco Larrea
Creative Director: Alejandro Mendoza
Art Directors: Jorge Barboza / Alejandro Mendoza
Copywriters: Alejandro Mendoza / Fernando Franco Larrea
Digital Manager: Kathya Guadamuz
Clients: Gabriela Gutierrez / Nivil Alguera