Save the Children

Real problems

Agency: McCann


McCann Lima conceived a website that presents “real problems” for parents to read that appear to be math and language comprehension exercises – but they do so by directly addressing the issues around underage pregnancy.

This professional campaign titled 'Real problems' was published in Peru in October, 2016. It was created for the brand: Save the Children, by ad agency: McCann. This Digital medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 7 years ago.


Advertising Agency: McCann, Lima, Peru
Creative Executive Vice Presidents: Mauricio Fernández Maldonado C., Christian Caldwell
Creative Director: Yasu Arakaki
Creatives: Gerardo Ramos, Ricardo Aranibar, Mauricio Fernández Maldonado C.

Kaspersky Inter...


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