Women are their own worsts beauty critics. In fact, only 4% of women around the world consider themselves beautiful. Dove is committed to building positive self-esteem and inspiring all women and girls to reach their potential. That's why we decided to conduct a compelling social experiment that proves to women something very important: You are more beautiful than you think.
This professional campaign titled 'Real Beauty, Sketches' was published in Brazil in April, 2013. It was created for the brand: Dove, by ad agency: Ogilvy. This Digital medium campaign is related to the Health industry and contains 1 media asset. It was submitted over 9 years ago.
Advertising Agency: Ogilvy, Brazil
Director: John X Carey