Idea: The most inaccessible ads in the world should be on the machine for the most inaccessible places.
Mechanics: Jeep places billboards in the most inaccessible places on the planet, puts 360 ° photos of these places in Google Street View, and conducts a viral campaign in social networks.
This student campaign titled 'Reach me if you can' was published in Russia in September, 2020. It was created for the brands: Google and Jeep, by ad school: Wordshop. This Outdoor medium campaign is related to the Automotive and Electronics, Technology industries and contains 1 media asset. It was submitted about 2 years ago by Denis Kozhukov.
Advertising School: Wordshop