ADVERTISING

Subaru

Pure performance

Agency: DDB

Description

Subaru Canada hopes people will “flip out” over it’s new, animated flipbook-style television spot, “Pure Performance” that recently launched across Canada. To demonstrate the performance and power of the new WRX STI, DDB Canada’s Toronto office created a real, flipbook or zoetrope that comes to life only when the vehicle passes by.
Audio Director/Producer:Chris Tait

This professional campaign titled 'Pure performance' was published in Canada in October, 2010. It was created for the brand: Subaru, by ad agency: DDB. This Film medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted about 12 years ago.

Credits

Advertising Agency: DDB, Canada
Creative Directors: Andrew Simon, Todd Mackie, Denise Rossetto
Associate creative director: Paul Wallace
Copywriter: Daniel Bonder
Art Director: Yusong Zhang
Agency Producer: Andrew Schulze
Executive Producer: Harland Weiss
Production Company: OPC
Director: Woods and Low
DOP / Cinematographer: James Gardner, Adam Marsden
Line Producer: Tara Handley
Post-Production Company: AXYZ
Compositor: Dave Giles
Transfer: Alter Ego
Colourist: Wde Odlum
Animation Studio: Starz
Animator: Kevin Adams
Audio Company: Pirate Toronto
Sound Design: Chris Tait
Music: Chris Tait
Editing House: Posterboy
Editor: Brian Williams

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