The Voice of Thousands

Project Lifejacket

Agency: Jung von Matt


With Project Life Jacket, an initiative launched by the organisations The Voice Of Thou- sands, Borderfree and Schwizerchrüz, Jung von Matt is calling for the displaced to be viewed as people once more and not merely as refugees. Supported by more than 20 organ- isations throughout Europe, the initiative is aiming to put the refugee crisis back on the agenda of politicians, the media and EU citizens.
Project Site:
Thunderclap Campaign:

This professional campaign titled 'Project Lifejacket' was published in Switzerland in December, 2016. It was created for the brand: The Voice of Thousands, by ad agency: Jung von Matt. This Integrated medium campaign is related to the Public Interest industry and contains 3 media assets. It was submitted over 7 years ago.


Advertising Agency: Jung von Matt, Switzerland
Chief Creative Officer: Dennis Lück
Creative Directors: Samuel Wicki, Rob Hartmann
Art Director: Johannes Dörig
Project Management / Consultation: Vanessa Zwinselman, Julia Grass
Executive PR Director: Cyrill Hauser
Senior PR Consultant: Nathalie Eggen
PR trainee: Josefine Krabbe
Executive Digital Director: René Schwarz
UX: Roman Holland
Screen Designer: Emmanuel Denier
Development: Hendrik Wernze, Cyrill Lehmann
Producers: Bettina Beyeler, Deborah Botella, Pepe Kägi
Creatives: Oliver Vedolin, Matthias Fasnacht, Sabrina Kuhlmann / Jung von Matt/play


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