On Running

Black Ice

Agency: Hungry Man


On presents “Black Ice” A short film celebrating africa’s first olympic skeleton racer.
Olympian Akwasi Frimpong’s story of heroism, survival and bravery captures humanity at its best.
Directed by award-winning filmmaker Richard Bullock for Hungry Man, the film is part graphic novel, part live action, and all heart.

This professional campaign titled 'Black Ice' was published in Switzerland in February, 2022. It was created for the brand: On Running, by ad agency: Hungry Man. This Integrated medium campaign is related to the Sports industry and contains 2 media assets. It was submitted 8 months ago.


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