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Bloomberg Media

Pointed

Agency: Bloomberg

Identity/Design incorporating elements from the game.

Pointed is a game designed to test your appetite for risk.

Description

Pointed is a news quiz for risk takers.
It’s a game for people who don’t like to play it safe. It’s a quiz for people who like to hedge and leverage.
It’s for people who wake-up-go-to-bed with the news.

This professional campaign titled 'Pointed ' was published in United Kingdom and United States in May, 2025. It was created for the brand: Bloomberg Media, by ad agency: Bloomberg. This Design, Digital, and Integrated media campaign is related to the Finance, Gaming, and Media industries and contains 2 media assets. It was submitted 7 months ago.

Credits

Agency: Bloomberg Media Creative, New York
Production:Bloomberg Digital
Global Creative Director: Dinesh Brij Kapoor
Art director: Charlotte Simons, Hakan Uzumcu, Devin Zhang, Jaclyn Kessler, Oscar Bolton Green
Copywriter: Julia Gray, Dinesh Brij Kapoor
Marketing: Olivia Jackson, Colm Murphy
Writer: Aimee Lucido, Brennen Wysong
Editor: Joel Weber, Chadwick Matlin
Product Design: Janet Lu, Julia Townsend, Natalie Kuehn
Program Manager: Karim Nassef, Kate Seabury

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