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Annovera

Please Come

Agency: McCann

Description

Annovera invites you to PLEASE COME this #VaginaAppreciationDay, April 23rd.
April 23rd is Vagina Appreciation Day (it's a real holiday), and as the unapologetic brand of birth control ANNOVERA is unapologetically encouraging women to appreciate their vagina one of the best ways we can think of—by having an orgasm. Our spokesperson Whitney Cummings will kick off a day of self-discovery and empowerment with a call to action—quite literally—encouraging women to celebrate with whoever/whatever they like, wherever and whenever they're most comfortable. We created Instagram posts, story stickers, and will post a video from Whitney, encouraging people to celebrate with us. And for everyone that does? Therapeutics MD will donate $1 to organizations working to support women’s health and education initiatives, up to $50,000.

This NSFW professional campaign titled 'Please Come' was published in United States in April, 2021. It was created for the brand: Annovera, by ad agency: McCann. This Integrated medium campaign is related to the Health and Pharmaceutical industries and contains 1 media asset. It was submitted about 1 year ago by Communications Manager: Shana Blackman of McCann Worldgroup.

Credits

Advertising Agency: McCann Worldgroup , New York, United States of America
Co-Chief Creative Officer McCann North America: Sean Bryan
Co-Chief Creative Officer McCann North America: Thomas Murphy
EVP Executive Creative Director, McCann NY: Maru Kopelowicz
Senior Art Director, McCann NY: Craig Bishop
Associate Creative Director, McCann NY: Lucas Shanks
EVP Executive Account Director, McCann NY: Darla Price
SVP Group Account Director, McCann NY: Lea Mastroberti
Account Director, McCann NY: Dana Markiewicz
Account Supervisor, McCann NY: Christen Koribanics
Account Executive, McCann NY: Chelsea Cines
Chief Strategy Officer, McCann NY: Erica Yahr
SVP Group Strategy Director, McCann NY: Anna Andreis
Senior Strategist, McCann NY: Rosalind Mowitt
VP Comms Strategy Director, McCann NY: Whitney Bryan
VP Social Strategy Director, McCann NY: Danielle Karr
Social Strategist, McCann NY: Rebecca Krevat
SVP Executive Integrated Producer, McCann NY: Debbie Dunlap
Producer, McCann NY: Victoria Wills
EVP Client Experience, Weber Shandwick: Leah Wiseman
SVP Media Relations, Weber Shandwick: Danielle Burrick
Director Media Relations, Weber Shandwick: Carolyn Heinerichs
Associate Media Relations, Weber Shandwick: Mollie Godbout
Chief Commercial Officer, TherapeuticsMD: Dawn Halkuff
Vice President, Marketing, TherapeuticsMD: Kristen Landon
Senior Marketing Director, Reproductive Health: Tom Moody
Associate Product Manager, Reproductive Health: Jessica Finizio
Associate Product Manager, Reproductive Health: Jennifer Salokar
Production Company: Imposter
Director: Carlyn Hudson
EP: Avtar Khalsa
Producer: Tiffany Suh
DP: Lidia Nikonova
Production Designer: Kelly Fondry
Production Supervisor: Becca Ma
1st AD: Candy Yi
Whitney’s Hair: Dritan Vushaj
Whitney’s Makeup: Jamie Greenberg
Whitney’s Stylist: Nicole Schneider

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