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Bhavin joined Tata Chemicals in 1998 as a Graduate Engineer Trainee at Mithapur. Over two decades, his journey took him from production to the Manthan transformation project and Sales & Marketing, shaping him through learning, challenges, and customer impact. Through change, disruptions, and milestones, he stayed guided by the Tata values, building trust, creating value, and strengthening relationships. His advice to the next generation: learn without fear, deliver with ownership, and always uphold the Tata way.

Celebrating 30 years of integrity, growth, and unwavering commitment. From starting his journey as a young trainee to leading Strategic Sourcing & Vessel Chartering today, Mohan Gokani embodies what it means to build a career rooted in purpose at Tata Chemicals. Over the years, he has explored diverse roles, embraced change with an open mind, and stood firm on values even when the path was tough. Whether it was auditing his own former department with honesty or guiding young talent with clarity and compassion, Mohan has consistently shown that true leadership is defined by courage and character. His story is a reminder that when an organisation values integrity, people don’t just grow in their roles, they grow in every direction.

Four decades. Multiple roles. One constant - growth. Louise Platt’s journey with Tata Chemicals Europe is a testament to what happens when opportunity meets determination. Beginning her career at just 18, she embraced change, stepped into unfamiliar territories, and evolved into a leader shaping customer experience today. Her story reflects more than professional progression, it speaks of resilience, adaptability, and a workplace culture that supports its people through every life stage. From early leadership lessons to navigating transformation projects, and balancing career with motherhood, her path is proof that meaningful careers are built on trust, flexibility, and belief. At Tata Chemicals, long journeys are not just measured in years, but in the people who grow with us and help shape who we become.

Description

In organisations built over generations, experience is passed on like a baton in a relay race.

The Insight

A long career is never only a professional journey. It runs alongside life.

There are first days and farewells. Friendships formed. Families raised. Difficult years endured. Small victories remembered. And through it all, an organisation that becomes part of someone’s personal story.

At Tata Chemicals, many employees have not simply worked here for decades. They have lived a part of their lives here.

The Idea

Pillars of Time tells the story of Tata Chemicals through the lives of the people who grew alongside it.

The campaign brings together the personal and the professional, revealing how careers, relationships, families, and memories became intertwined with the organisation over time.

It is not only about what employees gave to Tata Chemicals.
It is also about what they found here: purpose, belonging, friendship, pride, and a place in something larger than themselves.

The Execution

Each story is built around the chapters of an employee’s life.
Their first day. The person who welcomed them. The challenge they still remember. The colleague who became a lifelong friend. The moment their family understood what their work meant to them.

Each story offers an intimate perspective on growth, leadership, and belonging, capturing not only professional milestones but also the human experiences behind them.

The stories have been told through short-form visual stories and written first-person narratives, allowing employees to speak in their own voices.

Rather than presenting a formal career timeline, the campaign captures the moments that made the journey matter.

The Outcome

Pillars of Time gives long-serving employees something deeper than recognition.

It gives their journeys the dignity of being remembered.
The campaign reminds audiences that behind every enduring institution are people who gave it not only their skill and commitment, but a meaningful part of their lives.

Because some people do not simply spend years with an organisation.

They leave a part of themselves within it.

This professional campaign titled '#PillarsOfTime' was published in India in November, 2025. It was created for the brand: Tata Chemicals, by ad agency: Hinduja Global Solutions Interactive. This Digital medium campaign is related to the Industrial industry and contains 3 media assets. It was submitted about 2 hours ago.

Credits

Agency - HGS Interactive
Brand - Tata Chemicals

Head of Social Media - Aritra Sikdar
Assistant Account Manager - Jaspreet K Wadhwa
Creative Designer - Kiran Jadhav
Animator - Kiran Virkar & Sanket Patil

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