We launched a massive fundraising campaign to collect 100,000 texts for 2 euro/each from people so we can build a flat for parents with children with cancer that are treated in Bucharest.
So far, the campaign is a huge success and has rallied tens of thousands of people to support it. One of the most important aspects of the campaign is that we set up a chair and a hospital bed in downtown Bucharest and we are asking people to sit on that chair until we reach our goal of 100,000 sent texts. Hundreds of people, including celebrities, journalists, TV stars have taken a sit.o far, in just a couple of days 40,000 texts have been sent, so we still have a long way: 60,000 texts. For this we are kindly asking for your help to help us tell our story to the world.
This professional campaign titled '#PentruMagicHOME' was published in Romania in November, 2017. It was created for the brand: Magichome, . This Film medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 5 years ago.