Paving the Way for a Sustainable Future

Agency: CNN Create


Faithful to its vision of “Progress for Humanity” in 2020, Hyundai announced its intention to spearhead new methods of sustainable mobility. The automobile manufacturer introduced technological goals like a hydrogen society, new air & ground mobility devices for urban areas and even robotics, all of which serve to accelerate our transition into a clean & sustainable future.

In this branded documentary campaign, we produced three films that highlight Hyundai’s dedication to sustainable mobility. We featured stories from all walks of life, including British environmentalist David De Rothschild & Hyundai’s very own Head of Interior Design, to provide a holistic look at the brand’s efforts.

This professional campaign titled 'Paving the Way for a Sustainable Future' was published on October 20, 2020. It was created for the brand: Hyundai, by ad agency: CNN Create. This Film medium campaign is related to the Automotive industry and contains 3 media assets. It was submitted almost 2 years ago by Marketing Director: Zacharia Lorenz of Vantage Pictures.


Advertising Agency: CNN Create, Hong Kong
CNN Create, Head of Production: Dan Epstein
Creative Director: Paul Moore
Production Company: Vantage Pictures, Hong Kong
Executive Producer: Shelley McMorrow

ENGLAND UNIT (Driving Toward a Sustainable Future with David de Rothschild)
Director: Narghi Dotieva
Line Producer: Sejin Park
1st Assistant Director: Jonatan Sidwell
Production Manager: Rufus Elliott
Director of Photography: Ben Liddell
Sound Engineer: Rob Newman

NEW ZEALAND UNIT (Experiencing More in a Tiny Home)
Production Service: Clockwork Films, New South Wales, Australia
Director: Matt Eastwood
Line Producer: Peter Mayo
1st Assistant Director: Vicky Ryan
Production Manager: Rufus Elliott
Director of Photography: Richard Harling
Editor: Ben New

Director: Junhyung Kim
Line Producer: Sejin Park
Post House: Bonjour Saigon, Ho Chi Minh City, Vietnam
Editor: Andrew Pigott


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