Agudol is a nonprescription painkiller specially formulated for headache. For general confidence and gain ground in May to its competitors, is developing a piece of direct marketing aimed at clinicians who recommend the product to their patients. Through its own medical representatives, Agudol to him a small wooden box, inside was a racket toy with a rubber ball attached to it with an elastic thread. On one side was printed the face of a frowning man and the other the same face but relaxed. Grupo Farma del Ecuador S. A. received excellent feedback and compliments from doctors and health visitors who rated themselves action as the fun and seller.
This professional campaign titled 'Pain' was published in Ecuador in September, 2009. It was created for the brand: Agudol, by ad agency: Grey. This Direct medium campaign is related to the Pharmaceutical industry and contains 1 media asset. It was submitted about 14 years ago.
Advertising Agency: Maruri Grey Ecuador
Creative Directors: Luis Campoverde
Art Director: Luis Campoverde
Copywriter: Pipo Morano