Description
As almost every digital display in the world turned to a 'Blue Screen of Death', Sports Brand Decathlon switched their digital OOH ads into a way to get more people outside.
This professional campaign titled 'Outage? Get Outside.' was published in Canada in July, 2024. It was created for the brand: Decathlon, by ad agency: Rethink. This OOH Outdoor medium campaign is related to the Sports and Sportswear industries and contains 2 media assets. It was submitted about 2 months ago by Creative Director: Xavier Blais of Rethink.
Credits
Advertising Agency: Rethink, Canada
Global CCO: Aaron Starkman
ECD: Xavier Blais
CD: Zachary Bautista, Geoff Baillie
Art Director: Jean-Nicolas Duval
Copywriter: Nicolas Dubois
Account Lead: Alex Lefebvre
Media: Cossette Media