Optimizing an Industry

Agency: MNML


Budscout is a cost-effective, canopy scouting, and plant stress detection robot that provides artificial intelligence-generated insights to optimize any cannabis growing operation. Budscout offers everyone from CEOs to head growers unprecedented efficiency, sustainability, and precision in their operations. By making this new technology easily accessible to the industry Budscout represents a true revolution in cannabis cultivation.

Autonomously monitoring crops 24/7 enables growers to identify and address potential problems before they result in a loss, thereby improving crop quality and yield while optimizing resource use. Its advanced algorithms and image-recognition technology provide real-time data on crop health and growth, empowering growers to make informed decisions about their operations, forecast their harvest, and reach their full potential with peace of mind.

Unlike many in-ground crop monitoring solutions that require hundreds or thousands of redundant expensive sensors throughout a crop, and that require ongoing maintenance, Budscout’s AI-powered “grobots” autonomously cover the entire canopy of plants with all critical environmental sensors incorporated into the robot’s boom arm. This revolutionary approach enables growers to optimize plant growth in ways that were previously impossible. Budscout’s ability to adapt to different grow systems in combination with no set-up fees, allows all cannabis organizations to take full advantage of its cutting-edge technology – not just the big guys.

This professional campaign titled 'Optimizing an Industry' was published in United States in October, 2023. It was created for the brand: Budscout, by ad agency: MNML. This Integrated medium campaign is related to the Cannabis industry and contains 4 media assets. It was submitted 4 months ago.


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