Design Journey
Aspiration
Description
Santa Monica-based production company GRANFALLOON and director Matthew Williams return with two cinematic brand films for Sub-Zero, Wolf, and Cove—this time set inside the beautifully designed Cincinnati showroom. These visually rich pieces capture the inspiration and energy of hands-on cooking demonstrations that show how anyone can cook like a professional chef.
The films also highlight the full showroom experience, where visitors can explore appliances in a variety of beautifully styled kitchens—from modern minimalism to timeless traditional. With expert product specialists on hand to answer questions and offer guidance, the showroom is designed to spark ideas, build confidence, and bring every culinary vision to life.
This professional campaign titled 'Ohio Showroom' was published in United States in June, 2025. It was created for the brand: Sub-Zero, Wolf, and Cove, by ad agency: Sub-Zero Group, Inc.. This Content, Digital, and Film media campaign is related to the Electronics, Technology, House, Garden, and Household Products industries and contains 2 media assets. It was submitted 5 months ago by Executive Producer: John Stewart Muller of GRANFALLOON.
Credits
Advertising Agency: Sub-Zero Group, Inc., Madison, WI, USA
Production Company: GRANFALLOON, Santa Monica, CA, USA
Creative Head: Andy Garcia
Creative Director: Nancy Keen
Copywriter: Sarah Wortham
Director/Photographer: Matthew Williams
Producer: Laura Boersma
Executive Producer/Editor: John Stewart Muller
Cinematographer: Ian Baguskas
Art Director: Barbara Schmidt
Co-Producer/Casting: David Ross
Sound Mix: Scott Crisp, 48 Windows, Santa Monica, CA, USA
