Azercell & Women’s Support Line | Offline Women
Description
“Offline Women” is a social impact initiative created to support women facing domestic violence by providing access to help even without an active internet connection. Through zero-rating technology, users can reach oflaynqadinlar.az free of data charges and contact the 116111 Women’s Support Line at any time.
The project opens a safe digital doorway for women who are isolated, offline, or prevented from accessing the internet. Using zero-rating, the website becomes accessible without data, allowing vulnerable women facing violence to get information and immediate support. The campaign visualizes this “opened doorway” as a lifeline for those who suffer in silence.
This professional campaign titled 'Offline Women' was published in Azerbaijan in November, 2025. It was created for the brand: Azercell, by ad agency: Endorphin. This Digital, Film, and Integrated media campaign is related to the Electronics, Technology industry and contains 4 media assets. It was submitted 28 days ago by Founder: Orkhan Karim of Endorphin.
Credits
Advertising Agency: Endorphin, Baku, Azerbaijan
Production Company: Artfilmbaku, Baku, Azerbaijan
Executive Creative Director: Orkhan Karim
Creative Director: Sabina Rustamli
Art Director: Aysel Najafli
Project Director: Farhad Shabanov
Project Manager: Nargiz Salayeva
Digital Group Head: Mushfig Shiraliyev
Head of Motion Design: Murad Mamedov
Motion Designer: Elnur Abdullayev
UI/UX Designer: Orkhan Salahov
Web Development Team: Amid Guliyev
Director: Emil Guliyev
DOP / Editor / Color Correction / Music: Mosmanue
Producer: Samsor
Photographer: Orkhan Mammadov
Photoshoot Assistant: Nuray Mustafayeva
