Banco Internacional

NY - Is there any other option?

Agency: Punto 99


Banco Internacional is committed to achieving carbon neutrality in all its operations, and takes advantage of the opportunity presented by the striking orange sky in New York to convey a clear message: being carbon neutral is no longer an option, it is an urgent necessity. We recognize the need for concrete actions to prevent future disasters like this one, and we are committed to reducing our greenhouse gas emissions, offsetting the remaining emissions, and working together with our customers, partners, and the community to create a sustainable and positive impact on the environment. It is time to act united, implement significant changes, and build a future in harmony with our planet.

This professional campaign titled 'NY - Is there any other option?' was published in Ecuador in June, 2023. It was created for the brand: Banco Internacional, by ad agency: Punto 99. This Design, OOH Outdoor, and Print media campaign is related to the Finance industry and contains 1 media asset. It was submitted about 1 year ago.


Advertising Agency: Punto 99, Ecuador
Client: Banco Internacional, Ecuador
General Manager: Javier Reyes
DGC: Santiago Landaburú
Art Director: Pablo Olmedo Velarde, Marcelo Tamayo
Copywritter: Pablo Olmedo Velarde, Alex Ruales, Galo Estrella


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