Description
When we found out that our Bank was named a Great Place To Work, we started to create a different campaign to communicate it. But when we were informed that we were a Great Place To Work for women, we came up with a great way to tell everyone that we are the best Bank to work for women in the country. And what better than a month like March to communicate it. Watch the full project at:
This professional campaign titled '#GreatPlaceToWork for women.' was published in Ecuador in March, 2024. It was created for the brand: Banco Internacional, by ad agency: Punto 99. This Digital, OOH Outdoor, and Print media campaign is related to the Finance industry and contains 4 media assets. It was submitted about 1 year ago by Alex Ruales.
Credits
Client: Banco Internacional
CEO: Javier Reyes
DGC: Santiago Landaburú
Creative: Alex Ruales
Copywriter: Alex Ruales / Dominic Franco / Camila Estrella
Art Direction: Santiago Landaburú / Junior Pajuelo
Design: Lisseth Bustamante / Brian Yépez / Alicia Villacrés
Account Manager: Emily Díaz
