not just a word /

School: Helwan University


It is a campaign in Arabic about the impact of the word “spinster” on girls approaching the age of thirty in society and how its members view her as an old, unwanted commodity, which is a type of racism against women.

This student campaign titled ' not just a word /' was published in Egypt in January, 2023. It was created by ad school: Helwan University. This Design, Digital, and OOH Outdoor media campaign is related to the Other industry and contains 7 media assets. It was submitted 3 months ago by graphic designer: manarmagdy.


Advertising Agency (School): Egypt
Production Company : non - im student
Art Director: Manar magdy


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