Description
Tochka Bank is special. It is an online-bank; it has no offices, no queues and no dress code. It does not tolerate any bureaucracy and it conducts payments 24/7. The most important thing is that they do not work at Tochka! At Tochka they create!
Now the Bank is in search for those who feel the same way about work. They don’t need office robots, they need creative professionals with high levels of responsibility, initiative and self-consciousness.
The film breaks the mold concerning common concepts of work. We have “not-a-resume”, “not-a-job-interview”, “not-colleagues”, “not-a-stuff-meeting”, because it’s all different at “not-work”!
This professional campaign titled 'Not A Job' was published in Russia in November, 2018. It was created for the brand: Tochka Bank, by ad agency: Voskhod. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted over 4 years ago.
Credits
Advertising Agency: Voskhod, Ekaterinburg, Russia
Creative Director: Andrey Gubaydullin
Copywriter: Anton Mamykin
Art Directors: Vladislav Derevyannykh, Aleksey Klimov, Maksim Geychenko, Kirill Ratman
Editing, Post-Production: Ilya Linetsky
Film Production: Stereotactic
